Stuart Country Day School of the Sacred Heart
Together with partner Turnaround Marketing Communications and writer Andrea Lehman, we created a large viewbook that conveys both the academic "wow" and the emotional "aww" to appeal to Stuart's target audience. Specifically designed for the strong, bright, confident girls the school educates and wishes to attract—without being "girlie"—the piece establishes a visual identity that works with brand messaging and across platforms. We delivered graphics that Stuart applied to banners, ads, and web pages. Also part of the suite, a smaller brochure shows off the energetic Early Childhood Program with a complementary, age-appropriate design.